Novel Pet Food stems from the relentless research of Novel Food, a young and dynamic entity whose goal is to create high-end foods from alternative raw materials, such as insects.

The efforts of founders Davide Storino and Luca Costamagna, combined with their passion for animals, have contributed to paving a revolutionary yet necessary path: food sustainability linked to research on novel foods, which will change our diet in the coming years.

Novel Pet Food offers bold and targeted pet food. Recipes that prioritize the well-being of dogs, with the highest quality ingredients, without compromise. Products with impeccable taste that are appealing to animals and extraordinary for the planet. Novel Pet Food is the awareness that you can have a top-of-the-line pet food that is good for him, good for the planet, and good for you. A choice for superheroes.